A constant fixture of the Shinjuku area, the current shop has undergone renewal. Remaining faithful to the beer hall image, we created a design that appeals to men and women of all ages.

The "ASAHI Super Dry" sign on the shop carries a significant visual impact.

By installing 3 awnings featuring shop print employing a wheat motif, we were able to enlarge the shop's appearance.

Visitors are welcomed by a decorative object resembling a beer tank that has been placed at the front of the store.

The interior of the dining area on the 2F also underwent a renewal in keeping with the shop's overall atmosphere.